Find what’s holding your business back
Every tool on this page is completely free. Designed to give you clarity, insight, and real data about your business so you can make smarter decisions starting today.
Succession Planning Tool
Are you protecting your legacy? ›
Find out where your succession plan stands — and what to do next to protect your legacy, your people, and your family's future.
Website Audit
See what your website is really saying ›
A quick, honest look at how your site comes across to potential customers.
Indication of Value Calculator
What’s your business actually worth? ›
Professional-grade analysis shows current value plus improvements that could double it.
Case study: How a civil engineering firm broke through a billing bottleneck
This firm went from payroll crisis to profit
Case study: How a custom countertop fabricator doubled throughput and rebuilt its operating system
From $800K in annual losses to $1.4M in profit
Case study: How strategic marketing transformed a manufacturing company
One industrial plating company turned a monthly $500K loss into $1M in growth
Case study: How local SEO and Google Ads generated 881 leads and increased profit by 12.6%
Cracking Google's AI Overview with human-led marketing
Case study: How a family-owned building company doubled revenue in 15 months
The right controls helped this business owner reclaim his time
Business intelligence
Latest insights from the field
Common questions
What if my results show major problems?
Don’t panic. Most successful businesses have 3-5 significant improvement opportunities. The key is prioritizing which to tackle first.
How should I interpret benchmark comparisons?
Industry benchmarks show typical performance ranges. Being below average doesn’t mean failure—it means opportunity.
Can I share results with my team?
Absolutely. Each assessment generates a shareable report you can discuss with your management team.
Do I need to prepare anything before starting?
No preparation needed. Have basic financial info handy for the valuation calculator, but all tools are designed for quick completion.
Interested in a PR partnership?
Contact Spencer Carney: scarney@cogentanalytics.com






